EasyGo has been part of Packaging Innovations for several years now. EasyGo is a service package that includes a wide range of marketing tools based on recent developments in digital marketing technology.

EasyGo allows exhibitors to get even more out of their participation and makes it easier for visitors to collect relevant information (provided by the exhibitors via My Easyfairs) during their visit.

easygo in a nutshell

EasyGo allows you to easily increase your outreach, visibility, and ROI. EasyGo is part of Easyfairs’ standard offering, but depending on your wishes, we offer you an additional choice: improved visibility or more leads. Or perhaps both? We recommended the GoPlus package to increase both visibility and leads.

As an exhibitor...

your visibility will be increased prior to the event and following up on leads was never as easy. You can choose from four different EasyGo packages. Whatever the objectives, there is a suitable package for everyone.

Prior to the event, you will fill out an online profile with company and product information in My Easyfairs. The information from this profile will subsequently be shared with visitors who have shown interest during the event. Naturally, you are fully in control with regards to the information shared. The more extensive your profile, the more information can be shared with potential new relations, however.

The visitor...

can easily scan interesting Packaging Innovations partners using the visitor badge they’ve received upon arrival at the event (Smartbadge technology). After the event, the visitor will receive all desired information in their inbox. As an exhibitor, it is therefore crucial that you fill out your My Easyfairs profile as detailed as possible.

Even if you’ve not had a face-to-face chat during the event, EasyGo allows you to share relevant information and generate leads more easily than ever.

What package will you choose?